Your goal is to change the reader's mind. Make a clear claim, back it with real evidence, and answer the other side!
🏗️Build a Strong Argument
1ClaimState your position clearly — what you want the reader to accept.
2ReasonExplain why your claim is right.
3EvidenceAdd facts, statistics, examples, or expert quotes — not just feelings!
4Call to ActionEnd by urging the reader to do something.
🥊Name It, Then Knock It Down
🤔Counterargument
What it isThe opposing viewpoint — what the OTHER side thinks.
"Some people say homework helps students learn more."
✅Rebuttal
Your moveAnswer it and defeat it with stronger evidence.
"But studies show too much homework actually hurts learning."
⚡Persuasion Power-Ups
👥Know Your Audience
Picture who is reading. Different audiences need different reasons to be convinced.
🎭Pick a Tone
Your attitude on the page — formal, casual, or urgent. Match it to your goal.
⚖️Watch for Bias
Don't lean unfairly to one side with no proof. Back every point with real evidence.
🔗 Persuasive signal words to glue your reasons together
becausethereforefor examplein factmost importantlyhoweveras a resultclearly
🔑Key Terms
📣ClaimThe main argument the writer wants the reader to accept.
🔎EvidenceFacts, statistics, examples, or expert quotes that support the claim.
💡ReasonAn explanation of why the claim is right.
🤔CounterargumentThe opposing viewpoint the writer addresses.
✅RebuttalThe writer's response that defeats the counterargument.
🎯Call to ActionA closing line urging the reader to do something.
⭐Remember: a claim backed by real evidence beats one that is just an opinion — and naming the other side, then crushing it with a rebuttal, makes your case even stronger!